24 x 2.5-hour live events
60 hours learning time
Digital Marketing Intensive Stream Overview
This intensive program of specialist online modules is designed to skill you with expert, hands-on digital marketing techniques & knowledge. All key digital channels are covered in depth. You will finish ready to put an industry-leading digital strategy into play, straight away.
Take these learning outputs away with you:
Become a digital marketing expert
Get a close grip on the full mix of digital channels
Deploy an industry-leading digital strategy
Pragmatic guidance to fuse your learnings across your digital activity
Track, measure and optimize
Benefit from recursive gains across your digital marketing
This program of 24 modules is designed to skill any person - whatever their level of previous experience - with the latest digital marketing expertise.
Each module has an array of available dates, making it easy to fit the program around your schedule.
The program begins with our four-part ‘Digital Marketing Foundation’, designed to cover all key fundamentals and provide the necessary grounding of core knowledge. An intensive series of specialist modules then follows, covering the full multitude of digital marketing channels, tactics & techniques. The program rounds off with our three-part ‘Digital Marketing Refresher’, updating you with the latest industry trends, platform changes and best practice techniques.
Join this program now and raise your digital marketing know-how to the top grade.
Digital Marketing Foundation, Part 1
Foundation module - part 1Module 1
Digital Marketing Foundation, Part 2
Foundation module - part 2Module 2
Digital Marketing Foundation, Part 3
Foundation module - part 3Module 3
Digital Marketing Foundation, Part 4
Foundation module - part 4Module 4
Develop & tune your digital marketing strategyModule 5
Get up to speed on the key fundamentals of SEOModule 6
SEO: On-Page Optimization
Boost your website’s visibility & SE rankingModule 7
SEO: Link Building & Off-Page Optimization
Develop off-site SEO techniques to drive trafficModule 8
SEO: Mobile, Video, Local & Analytics
Optimize your SEO for mobile and videoModule 9
Google Ads Strategy
Prime your Google Ads strategy to its fullestModule 10
Google Ads: Campaign Setup
Set up Ads camapaigns to deliver best possible ROIModule 11
Google Ads: Budgeting & Bid Management
Ensure a balance between cost of ads and returnModule 12
Google Ads: Optimization & Reporting
Master ads optimization & reporting techniquesModule 13
Content Marketing: Promotion & Analytics
Effectively promote and measure your contentModule 14
Content Marketing: Creative Strategy
Boost your content marketing with expert guidanceModule 15
Email Marketing: Strategy & Planning
Building a successful email marketing strategyModule 16
Email Marketing: Copywriting & Email Design
Learn to encourage your subscribers to open emailsModule 17
Email Marketing: Database & List Management
Ensure your email list management is best in classModule 18
Email Marketing: Optimization & Analytics
Measure & refine your email returns to next levelModule 19
Conversion Rate Optimization: Strategy & Planning
Gear CRO program to deliver exceptional ROIModule 20
Conversion Rate Optimization: Web Design & Analytics
Optimize, benchmark & test your CRO programsModule 21
Digital Marketing Refresher – What’s Changed
Refresher module 1 - learn what's newModule 22
Digital Marketing Refresher – Latest Techniques
Refresher module 2 - know the latest updatesModule 23
Digital Marketing Refresher – Future Gazing
Refresher module 3 - a look aheadModule 24
Learn from skilled practitioners, with first-hand experience from the front-line.
Alex has been training businesses and marketers since 2011 for Constant Contact, SCORE, Microsoft and more. He has trained over 6000 people so far. Alex takes his drive for digital marketing to the classroom where he continues to help businesses grow.
Sean is the Founder and CEO of his own consultancy firm in Bethesda, Maryland. He leads Imparture's marketing and recruitment courses in Washington DC. He has worked on marketing and social media projects large and small for entrepreneurs, startups, small businesses, non-profits, Fortune 500 companies and government agencies.
Tim has been in marketing since 1997. From real estate to retail, UI to EComm, design to analysis, his experience spans the spectrum. He has facilitated thousands of training sessions, meetings, and classes all across the US.
Andy is a renowned trainer, coach & speaker. He runs a digital media agency, leading a team with unique experience in digital marketing and intelligence. Andy delivers Imparture’s Social Media, Digital Marketing and Google Analytics Training Courses. A lead trainer for Imparture, Andy has proven his ability to provide outstanding Imparture training courses and consistently receives top scores and feedback from our delegates.
Daphne began teaching Imparture's courses in New York before relocating to Dallas. She is a social media consultant who has over five years of training, coaching and workshop experience. As a lead trainer for Imparture, Daphne teaches our marketing and recruitment courses in Dallas and New York.
Online learning, delivered differently
Streams courses are 100% live, designed to emulate the traditional classroom experience, offering the flexibility to learn from your desk.
Live, trainer-led class
Join a programme of live classes that emulate a classroom experience and overcome the hurdles often experienced with pre-recorded videos, webinars & quizzes.
Interactive group exercises
Each live class will include an opportunity to take part in group exercises with fellow course participants.
Take advantage of regularly scheduled, live open-door sessions and have your questions answered by our expert Trainers.
How Streams Works
Build your own program of online courses that refreshes on an ongoing basis in line with your training needs.
Online coursesYou have access to 70+ online courses, 2 ½ -hour events, delivered live by a specialist trainer.
Course conciergeA technical expert, your Course Concierge can offer detailed insight and recommendations on course content.
Build your own training programChoose from a selection of specially designed Curated Streams or build your own custom Stream, with your Course Concierge.
Ongoing supportYour Course Concierge will be in regular contact and will inform you of new courses that you can swap in to your program.
Trusted and proven
Imparture is leading light, globally, in digital skills training.
92% of past attendees would recommend Imparture.
Fortune 500 Approved
A course rating of 9/10 from Fortune 500 companies.
9/10 Trainer score
Our trainers score 9.24/10 from course attendees.
Frequently Asked Question
Have some questions for us? Take a look at some of those that we are most typically asked, along with our responses. We'd love to hear from you if there is anything else we can help with.
When will I receive information on how to join the live training?
An email will be sent to the email address provided upon registration 10 working days prior to the training start date. Please check your spam/junk folder in case your server is sensitive to Imparture emails. If you do not receive this email, please notify Imparture more than 24 hours prior to the start of your first session so that we can ensure you have everything you need to participate.
What are the systems requirements for taking a stream course?
Each participant will need Internet access. Please ensure you are connected to a reliable Wi-Fi network, a hard wired connection via an ethernet cable or a secure hotspot connection using your mobile phone.
Please ensure you have a working webcam for the sessions. The training is designed to be interactive and as such group discussion and exercises will be more enjoyable if you are able to see the trainer and other participants.
A headset with a microphone is preferable. However, using the speakers and microphone of your computer is also an option. If neither option is available, you will need to dial into the conference line with a phone.
Please ensure you allow plenty of time to download Zoom ahead of the course. Information will be provided ahead of your first session.
Can I use a Mac?
Yes - You will attend the course using Zoom, our online virtual classroom environment.
Do I need to buy any additional resources or materials to participate?
No, access to the online training service, readings, exercises and guided activities are provided at no additional charge.
Is there a discount for multiple participates from the same organization?
Please contact Imparture Customer Service for details on discounts and group rates. Email [email protected] or call us directly on +44 (0) 207 193 0149 or +1.415.800.3681 for more information.
What is the duration of each live stream?
Each live stream lasts 2.5 hours
What time will the live stream take place in my city?
Can I participate if I live outside of the US and UK?
Absolutely! We are a global training provider and for no additional cost, you can participate in an Imparture stream course as long as you meet the minimum technical requirements. Why not drop us a line at [email protected] to discuss your location
Can I postpone my live stream session?
Each stream module currently runs two times a year. However, please consult your stream course concierge for further details.
How many other attendees will there be on each live stream?
Imparture workshops are designed to create an intimate learning environment to enable one-to-one time with the trainer and healthy discourse amongst all in attendance. The maximum number of attendees per live stream is 14.
What communications can I expect to receive prior to each live stream?
You will receive a welcome email for each training seven days prior to your training start date confirming all final details for your training workshop.
How can I pay?
We accept payment via Credit Card, Debit Card, BACS, Cheque or Invoice.
Sign up today!
Full, unrestricted access for a year
Streams allows you to build your own program of live, online training courses, covering the most essential and in-demand digital disciplines.
Start learning today to update your knowledge and fast-track your career. Streams offers the following member benefits:
Over 70 digitaly focused courses to choose from
100% trainer-led online learning, delivered live
A dedicated course concierge to you build your program
To purchase your membership, simply complete the form below:
1 year subscription, billed annually
Buy with Confidence
7 day 'cooling-off' period on all purchases
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Trusted & Proven
Rated "Excellent" on TrustPilot by our 15,000+ customers.