2.5 hour live event
Look ahead to gain insight into likely changes in the analytical sphere and make sure you’re primed to take full advantage to deliver success
This is course 17 of 17 in the:
Take these learning outputs away with you:
The future & your strategy
Learn how to stay on top of latest analytics trends and to create a compelling strategy that continues to grow with you
Get ahead of the curve
Anticipate the next changes and updates, whether huge or incremental, and ensure you’re in pole position to take full advantage
Make sure your collection and reporting techniques move forward to deliver more value to your campaigns and overall goals
You’ve brought your Google Analytics skillset bang up to date with our two refresher modules: What’s Changed and Latest Techniques. Now wave goodbye to playing catchup by booking on this course to stay one step ahead of your opposition.
Start by making sure your strategy is ready to evolve further as new changes appear on the horizon. Anticipate what those changes are likely to be and discover where to look to find out when they occur. Extend your gaze to take in related tools and services, including Google Ads, Tag Manager and third-party tools. And ensure you’re constantly updating your reporting techniques to deliver more valuable insights, and predict how your remarketing efforts are likely to change going forward.
Enroll now to get – and stay – ahead of the game by getting advanced warning of possible changes and new opportunities to prepare for.
Google Analytics Strategy
- What current trends predict: get ahead of the curve by discovering how to adapt your strategy to account for likely changes over the next 12 months
- Interface, tracking codes and API changes: find out how to ensure you’re aware of any changes as they occur, plus find out how to get a glimpse into the future
- Other platform changes: see where related tools such as Google Ads, AdSense and Search Console are expected to evolve going forward
- Likely report updates: anticipate likely changes in Google Analytics’ reporting tools
- What’s coming: make sure you’re ready for the next generation of widgets, dashboards and custom reporting tools to ensure you’re ready to provide the changes necessary to keep your peers informed
- Segmentation and Remarketing: see how your remarketing efforts are likely to change going forward
Apps and Tools
- In the pipeline: get the lowdown on expected changes, both to built-in tools like Tag Manager and Data Studio, plus third-party apps and services. Discover which tools are expected to shake up the way Google Analytics works in the coming year
Learn from skilled practitioners, with first-hand experience from the front-line.
Tim has been in marketing since 1997. From real estate to retail, UI to EComm, design to analysis, his experience spans the spectrum. He has facilitated thousands of training sessions, meetings, and classes all across the US.
Andy is a renowned trainer, coach & speaker. He runs a digital media agency, leading a team with unique experience in digital marketing and intelligence. Andy delivers Imparture’s Social Media, Digital Marketing and Google Analytics Training Courses. A lead trainer for Imparture, Andy has proven his ability to provide outstanding Imparture training courses and consistently receives top scores and feedback from our delegates.
Andrew Lloyd Gordon
Andrew has 17 years’ experience as a Digital Marketing Consultant, Speaker and Trainer. He helps organisations create modern digital marketing systems and improve ROI through strategic reviews, multi-channel marketing campaigns and more specific services, from web analytics to social media marketing.
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Frequently Asked Question
Have some questions for us? Take a look at some of those that we are most typically asked, along with our responses. We'd love to hear from you if there is anything else we can help with.
When will I receive information on how to join the live training?
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Is there a discount for multiple participates from the same organization?
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