2.5 hour live event
Discover how to use Data Studio to produce compelling charts, graphs and reports to share your analytical discoveries.
This is course 12 of 17 in the:
Take these learning outputs away with you:
Principles of Data Visualization
What Data Visualization is and how it helps marketers make better quality decisions
How Google Analytics works with Data Studio
How data from GA is used in Data Studio
Applications and examples
Best-practice use of Data Studio, how to make interactive reports and sharing insights with others
You’ve tracked the metrics, gathered the evidence and built a case, but how do you showcase your findings in clear, concise terms to support your argument? The solution lies with Data Studio.
Start by understanding the case for data visualization and why people struggle with numbers before seeing how Data Studio helps make GA information accessible to non-data specialists. Get an overview of DS’s key features, what kinds of data can be plugged into it and how to link it with your Google Analytics account. Learn how to generate compelling reports, charts and graphs using Data Studio. And finally build visualization workflows with tips for automating repetitive tasks and sharing confidential reports securely.
This module is essential for anyone struggling to present their metrics to a wider audience – book now.
The Power of Data Visualization
- The Problem with Numbers: learn why people struggle with numbers and how common errors occur
- How Visualization Helps: explore the science of data visualization and how it helps people generate business insights
- Telling Stories with Data: see how Data Studio makes information from GA accessible to non-specialists
An Introduction to Data Studio
- A Quick Overview: a guided tour around Data Studio and its key features
- Data Connectors: the types of data that can be pulled from GA and where to find it
- Data Requirements: setting up your GA account to Data Studio and discovering what can and cannot be visualized
The Data Studio Interface
- An Overview: getting to grips with Data Studio’s design tools
- Creating Graphs and Charts: start generating visualizations quickly and easily
- Enhanced Reporting: creating calculated metrics and enhancing reporting with Data Studio functions
- What Makes for a Good Report: ensure your visualizations clarify and don’t confuse
- Being Efficient: save time by creating macros, custom workflows and integrating Data Studio with other products
- Sharing Reports: share confidential data and visualizations with colleagues and partners
Learn from skilled practitioners, with first-hand experience from the front-line.
Andy is a renowned trainer, coach & speaker. He runs a digital media agency, leading a team with unique experience in digital marketing and intelligence. Andy delivers Imparture’s Social Media, Digital Marketing and Google Analytics Training Courses. A lead trainer for Imparture, Andy has proven his ability to provide outstanding Imparture training courses and consistently receives top scores and feedback from our delegates.
Andrew Lloyd Gordon
Andrew has 17 years’ experience as a Digital Marketing Consultant, Speaker and Trainer. He helps organisations create modern digital marketing systems and improve ROI through strategic reviews, multi-channel marketing campaigns and more specific services, from web analytics to social media marketing.
Online learning, delivered differently
Streams courses are 100% live, designed to emulate the traditional classroom experience, offering the flexibility to learn from your desk.
Live, trainer-led class
Join a programme of live classes that emulate a classroom experience and overcome the hurdles often experienced with pre-recorded videos, webinars & quizzes.
Interactive group exercises
Each live class will include an opportunity to take part in group exercises with fellow course participants.
Take advantage of personal one-to-one time with the course trainer and establish clear steps to improve your work.
How Streams Works
Build your own program of online courses that refreshes on an ongoing basis in line with your training needs.
Online coursesYou have access to 70+ online courses, 2 ½ -hour events, delivered live by a specialist trainer.
Course conciergeA technical expert, your Course Concierge can offer detailed insight and recommendations on course content.
Build your own training programChoose from a selection of specially designed Curated Streams or build your own custom Stream, with your Course Concierge.
Ongoing supportYour Course Concierge will be in regular contact and will inform you of new courses that you can swap in to your program.
Trusted and proven
Imparture is leading light, globally, in digital skills training.
92% of past attendees would recommend Imparture.
Fortune 500 Approved
A course rating of 9/10 from Fortune 500 companies.
9/10 Trainer score
Our trainers score 9.24/10 from course attendees.
Frequently Asked Question
Have some questions for us? Take a look at some of those that we are most typically asked, along with our responses. We'd love to hear from you if there is anything else we can help with.
When will I receive information on how to join the live training?
An email will be sent to the email address provided upon registration 10 working days prior to the training start date. Please check your spam/junk folder in case your server is sensitive to Imparture emails. If you do not receive this email, please notify Imparture more than 24 hours prior to the start of your first session so that we can ensure you have everything you need to participate.
What are the systems requirements for taking a stream course?
Each participant will need Internet access. Please ensure you are connected to a reliable Wi-Fi network, a hard wired connection via an ethernet cable or a secure hotspot connection using your mobile phone.
Please ensure you have a working webcam for the sessions. The training is designed to be interactive and as such group discussion and exercises will be more enjoyable if you are able to see the trainer and other participants.
A headset with a microphone is preferable. However, using the speakers and microphone of your computer is also an option. If neither option is available, you will need to dial into the conference line with a phone.
Please ensure you allow plenty of time to download Zoom ahead of the course. Information will be provided ahead of your first session.
Can I use a Mac?
Yes - You will attend the course using Zoom, our online virtual classroom environment.
Do I need to buy any additional resources or materials to participate?
No, access to the online training service, readings, exercises and guided activities are provided at no additional charge.
Is there a discount for multiple participates from the same organization?
Please contact Imparture Customer Service for details on discounts and group rates. Email [email protected] or call us directly on +44 (0) 207 193 0149 or +1.415.800.3681 for more information.
What is the duration of each live stream?
Each live stream lasts 2.5 hours
What time will the live stream take place in my city?
Can I participate if I live outside of the US and UK?
Absolutely! We are a global training provider and for no additional cost, you can participate in an Imparture stream course as long as you meet the minimum technical requirements. Why not drop us a line at [email protected] to discuss your location
Can I postpone my live stream session?
Each stream module currently runs two times a year. However, please consult your stream course concierge for further details.
How many other attendees will there be on each live stream?
Imparture workshops are designed to create an intimate learning environment to enable one-to-one time with the trainer and healthy discourse amongst all in attendance. The maximum number of attendees per live stream is 14.
What communications can I expect to receive prior to each live stream?
You will receive a welcome email for each training seven days prior to your training start date confirming all final details for your training workshop.
How can I pay?
We accept payment via Credit Card, Debit Card, BACS, Cheque or Invoice.
Sign up today!
Full, unrestricted access for a year
Streams allows you to build your own program of live, online training, covering the most essential and in-demand digital disciplines.
Start learning today to update your knowledge and fast-track your career. Streams offers the following member benefits:
Over 70 digitaly focused courses to choose from
100% trainer-led online learning, delivered live
A dedicated course concierge to you build your program
To purchase your membership, simply complete the form below:
1 year subscription, billed annually
Money Back Guarantee
7 day money-back guarantee on all purchases
SSL Encryption ensures your details are safe.
Trusted & Proven
Rated "Excellent" on TrustPilot by our 15,000+ customers.